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Free standard delivery available for all orders over £150 in the UK

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Standard international shipping available for £15 per order

Free UK Delivery

Free standard delivery available for all orders over £150 in the UK

Free Gift Wrapping

We offer a free gift wrapping service available for every order

We Ship Worldwide

Standard international shipping available for £15 per order

Bra Fit Guide

It’s been estimated that around 80% of women are wearing the wrong bra size. It can vary greatly from different brands to different bra styles. A lot of women are clinging to the idea of a specific size, forgetting that only the fit is what matters. In order to know whether a bra fits or not, the following points should be considered when purchasing a bra.

The most important part of a bra is the back,this part should run horizontal around the chest. If it slips up, you should consider a smaller back size. Although its supposed to be snug, you should still be able to fit two fingers underneath the band.

 

Is the neckline lying flat on the chest? If the neckline cuts into your breast then it is possible that the cup is too small. If it wrinkles, the cup is probably too big.

Is the bridge in the front between the cups lying flat on your rib cage? If not the cup is probably too small or the style of bra may not be right for you.

The underwire should frame the breast and lie flat on the chest. They shouldn’t pinch or come away, you may need to try different back sizes until you find the right one.

The straps should be tight without cutting into the shoulder. If the straps leave pressure marks they should be elongated. Keep in mind: the support of the cups comes from the under band, not from the straps.

 

Helpful tips from our Bra-Developer

  • When trying on bras, take your time and keep the bra on for a couple of minutes instead of taking it off immediately. Move your arms, sit down and stand up again. It is like walking up and down with new shoes. Like shoes, bras become more comfortable with time. However, if the bra is uncomfortable, tight or pinches, you should try on a different size or a different bra model.
  • Not every bra fits every woman and not every style suits everyone. It mainly depends on the material and the shape of the underwire.
  • In order to find out what suits you best, trying on different bras is unavoidable.
  • Since every woman is built differently there is no formula that applies to everyone. I recommend visiting a specialist shop or a bra expert who can give you tips on what you need to be aware of. You can recognise a good adviser if he or she caters to your individual needs and does not persuade you to buy a specific bra.

 

Take a look at our Bra Selection and discover the perfect bra for you.

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