THE TOUCH OF LUXURY
Welcome to an unforgettable journey through the enchanting flair of the French Riviera!
Immerse yourself in the world of understated luxury and experience effortless elegance
with the exquisite HANRO anniversary collection.
A HOMMAGE
TO TIMELESS STYLE AND THE POWER OF FEMININITY
THE CLARITY AND QUIET AESTHETICS OF DESIGN
THE LUXURY OF FEELING GOOD IN YOUR SKIN
AND THE SENSUALITY OF NATURAL MATERIALS.
A TANGIBLE LUXURY EXPERIENCE
SINCE 140 YEARS.
SPRING/SUMMER 2024
THE ANNIVERSARY LOOKBOOK
140 YEARS FOR HIM & HER
140 YEARS THEN & NOW
To mark the anniversary, we are taking a retrospective look at 140 years of textile history. Since its founding in 1884, HANRO has accompanied the spirit of the times with underwear collections. This has resulted in iconic ranges that reflect the lifestyle of generations and characterise the brand yesterday, today and tomorrow.
The company archive in Liestal served as a source of inspiration for the designers, in which valuable, historical pieces from the old HANRO collection have been collected over the last 140 years. The anniversary styles were staged using old campaign images.