CRAFTSMANSHIP FROM AUSTRIA
it's all in the detail
Creativity, care, patience, and much love go into the development of our embroidery as our designers look to ensure every detail is special.
All our embroidery and lace is created by our designers which have lots of experience and focus on the details of each piece. Our new collections include opulent lace and embroidery, this is all produced in Austria by the Hämmerle & Vogel manufactory.
As well as our detailed pieces being produced in Austria, HANRO has been producing in-house for over 130 years. The entire supply chain is in Europe - from sourcing the yarn, to fabric production, to assembly in our own sewing factory.
New collection - Madlen
The daywear and sleepwear collection 'Madlen' is made of soft flowing cotton fabric produced in our own in-house facility in Austria and floral embroideries that are also crafted in Austria. The extraordinary embroideries are created exclusively for HANRO by our designers to give the timeless cotton lingerie a feminine touch.
This collection is classic and feminine. Discover bras, tops, and briefs made of a fine rib with decorative floral embroidery.
The cotton for 'Madlen' was knitted and finished in-house at our textile production site in Vorarlberg. Mercerization is the process which gives the fabric an incomparable, timeless shine and increased durability.